Recent research has shown that companies that effectively leverage their intellectual property assets experience, on average, 32% higher revenue growth than those who do not. Intellectual property commercialization plays a vital role in transforming ideas and innovations into valuable products and services, driving both business expansion and sustained competitiveness in the global market.
Now, imagine harnessing the full potential of intellectual property for your own business growth and prosperity. Welcome to our Executive Training Program on Intellectual Property Commercialization – a transformational journey that delves into the art of generating value and realizing the true potential of your intellectual property rights.
Programme Uniqueness:
It goes beyond theory. We focus on the practical and strategic aspects, giving you real-world tools to make an immediate impact. Learn how to identify, protect, and leverage your intellectual property in ways that align seamlessly with your business strategy. This course is designed to guide you into the world of intellectual property commercialization.
What is Intellectual Property?
Intellectual Property (IP) refers to a set of legal rights granted to individuals or organizations for their creations or inventions. It is an intangible asset that protects the original works of the mind, giving creators exclusive rights to use, distribute, and profit from their innovations or creations.
There are several types of intellectual property, including: Patents, Trademarks Copyrights, Trade Secrets, Industrial Designs
Intellectual property plays a crucial role in fostering innovation, creativity, and economic growth. It incentivizes inventors and creators to invest in new ideas, leading to advancements in technology, arts, and sciences. Properly managing and protecting intellectual property is essential for businesses and individuals to safeguard their innovations and maintain a competitive edge in the global market.
Programme Objectives:
At the end of this Programme, participants should be able to know that:
Intellectual property is the main means for innovators to secure their business plans [a defensive IP portfolio] and to focus their business development towards relevant strategic partners [an offensive IP portfolio]
The pathway to Technology commercialization will be elaborated: the role of Team, IP, Technology, and Market will be discussed.
Useful and powerful monopoly techniques, both IP- focused, and out of the IP region.
Branding and co-branding of products are critical technological and marketing issues to be studied and implemented from day one. The role of trademarks, use/manufacture licenses, and branding tactics and strategies will be presented.
The general structure, Team, Technology, and IP Market strategies and competitive analysis.
What to Expect?
Executive Training
Experience tailored training and short courses thoughtfully designed to cater to individual needs. The courses will be held in full cooperation with the External Studies Department of the Hebrew University of Jerusalem.
Tourist Attraction
With beautiful historic sites and cities to visit in Jerusalem and Israel, You will have the opportunity to relax and learn as well as visit Isreal’s innovation hubs and industries. Discover Israel’s Silicon Wadi, a global technology hub, which is Israel’s version of Silicon Valley. Experience the heart of innovation, where groundbreaking ideas shape the future.
Who Should Attend?
Researchers & R&D Professionals: Explore the commercial potential of your inventions and discoveries.
Entrepreneurs & Startups: Transform your ideas into lucrative business ventures.
Business Leaders & Investors: Optimize your IP strategies to stay ahead of the competition.
Academia & Researchers: Enhance your knowledge and collaborations in academia and research.
Government Officials: Discover strategies to foster innovation and economic growth.
Industry Professionals: Gain a competitive edge in your respective industries.
The Renowned Venue:
The training will take place at The Rehovot Campus of Hebrew University of Jerusalem, renowned for its Nobel Prize winners and pioneers in various fields, including Albert Einstein and Dr. Chaim Weizmann, who co-founded the university. In addition, eight (Nobel Prize winners (8 alumni and teachers), one Fields Medalist, one Abel Prize winner, 13 Wolf Prize winners, and three (3) Turing Award winners have been affiliated with the Hebrew University of Jerusalem. This ensures a world-class learning environment where you will be inspired by the brilliance of these Israeli academia and innovators.
Program Manager & Facilitator
Ziv Shomroni Entrepreneur and professional manager of the course: Business Development Strategies for Inventions and Intellectual Property in collaboration with the Hebrew University of Jerusalem.
Ziv Shomroni is an experienced business executive with over 15 years of entrepreneurship and managerial experience. Ziv served in top-level roles in general management (CEO), business development, marketing, and operations. Extensive experience in management and project development from inception to actualization in diverse areas of technologies ranging from hybrid seed breeding, BioControl Technologies, and water treatment to computerized and telecommunication-based systems. Ziv served in top management positions in several high-tech companies and as VP and Head of Business Development at Yissum, the technology transfer company of the Hebrew University of Jerusalem. Ziv holds a B.Sc. in Information System Management from the University of Maryland and additional postgraduate diplomas in Business Administration and Marketing. Ziv holds a diploma for Directors and Other Senior Corporate Officeholders from the Leon Recanati School of Business Administration of Tel-Aviv University.
Meet Some of the Trainers You Will Interact With On The Four Day Intellectual Property Commercialization Training.
Dr. Eyal Bressler is an Asst. Prof. (IP Law) and a well-known Patent Attorney, Attorney at Law, and Expert in IP arbitration. Dr. Bressler serves as AIPPI IL (Treasurer) and is the Chair of the standing committee on Development and IP at AIPPI. He is a very active INTA member (Branding Committee), LES (IP arbitration), IAPPI, and ECTA (Design Committee). Dr. Bressler & Co. IP law firm is very prominent in IP and innovation-rich mergers and acquisitions in Israel, acting in deals and transactions valued at $53B in recent years.
Dr. Keren Hagai heads the Life Science Dept. and has expertise in various IP aspects in Biotech and Agriculture. Dr. Hagai has particular experience in seed and plant technology, improved seed traits, classical breeding, plant genetics, new plant varieties, and molecular biology. She has vastly practiced patent searches and analysis, patent strategy, patent drafting, prosecution, and FTO and patentability opinions. Keren holds Ph.D. (Biochemistry), M.Sc. (Plant Sciences), and B.Sc. (Biology), all from Tel Aviv University.
Dr. Joe I Wyse is an IL Patent Attorney and head of the Patent and Analysis Dept. at the Bressler IP Group (Israel). He has a Ph.D. (Genetics) from the University of London and was a Postdoctoral Research Fellow at the Science Research Council (Queen Mary), investigating cytoplasmic inheritance. He leads the core patent team, directing patent strategy, drafting, prosecution, valuation, and due diligence patent analysis support. Dr. Wyse directs high-value patent prosecution and strategy in Life sciences, Medical devices, Medical tech, Pharma, Genetics, Plant Breeder’s Rights, Precision Agriculture, Blockchain technology, AI, ML, Cybersecurity, Robotics, and Fintech. The clients Dr. Wyse and the patent team assisted range from international corporate to SMEs, tech incubators, universities, research hospitals, and start-ups in all fields.
Aviv-Nicolas Pollak, Adv. heads the Brand Protection & Enforcement Department and advises on trademarks and trademark-related aspects, general intellectual property rights protection, enforcement, computer and internet law, various agreements, and UDRP proceedings (domain names). Aviv holds an LL.B & LL.M (OAC / Columbia University in the City of New York).
Dr. Revital Duvdevani has over 20 years of experience researching and developing drug treatments and medical devices using various medical indications.
Revital holds a Ph.D. in Neurobiology from the Weizmann Institute, a post-doctorate from Rutgers University in the United States, and an MBA. Revital has significant experience managing R & D in start-up biotechnology companies, in addition to 12 years of academic activity as a lecturer in physiology and pharmacology in the Department of Biotechnology Engineering at Ben Gurion University. Revital has extensive scientific knowledge in various fields of science, as well as experience in science education and management of the Weizmann Institute’s Science Museum.
Mark Your Calendar
Date: October 15th, 2023
Venue: Hebrew University, Jerusalem, Israel
Register and Enquire Today
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